News 2020

 

Title:  Welsh outdoor safety campaign goes UK and Ireland wide!
Date:  06/02/2020

Mountaineering Ireland and Mountain Training Board Ireland have recently become partners of AdventureSmart.UK. The AdventureSmart initiative which began in Wales with the support of funding from Welsh Government. Building on the established AdventureSmartWales branding, a strong, eye-catching UK brand has been developed:

The aim is to reduce the number of avoidable incidents which the rescue and emergency services deal with each year through the development and promotion of a comprehensive set of safety messages. This is an innovative approach to communicating safety to the many people who explore the UK & Ireland each year. Mountaineering Ireland are delighted to be extending the message to the island of Ireland.

Whatever the activity, being AdventureSmart is about considering a few simple things to help your day stay great and to ensure that you return safe and sound looking forward to your next adventure. Experts from leading safety and sporting organisations have developed these messages to provide the essential information needed for people to get outdoors, confident that they have prepared for a great day. People are prompted to ask three questions before they set off:

1. Do I have the right gear?

2. Do I know what the weather will be like?

3. Am I confident I have the knowledge and skills for the day?

A new website, www.adventuresmart.uk provides all the information they need to answer these questions, including detailed information for the AdventureSmart regions. As a new partner organisation we have joined forces to spread the AdventureSmart messages far and wide.

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